Professional Web Design
Search Engine Optimization
Branding and Logos
Online Marketing
Social Media
YORK WEB DESIGN SERVICES
RESULTS FIRST. TECHNOLOGY SECOND
We're committed to delivering websites that generate business for our clients. That means generating traffic from the desired target audience, clearly and effectively demonstrating the value and quality of their services and products, and converting traffic into sales and enquiries, with tangible and measurable business benefits. Our web design approach, technology and expertise will improve our efficiency and ability to deliver the project successfully but will always take a supporting role to the focus on results.That said, all our projects are developed using the most appropriate technologies to ensure they meet a number of key criteria for best practice and both short and longer term success.SCALEABLE
All our websites are designed with future maintenance and alteration and addition of content in mind. If the statistics for the site show a page that isn't performing as well as the others, if a new page or paragraph is required to support a new service, or if some better photographs become available, the lead time and cost for amendment will be much less than the cost of altering template-based websites or off-the-shelf content management systems. This allows the refreshment of our websites to be a continual process and significantly delays the timespans between major overhauls of a website.SEARCH FRIENDLY
Google and the other search engines like websites that aren't cluttered so that they can make sense of the content and decide when to include a link to the website in their search rankings. If it can't make sense of the site due to styling and scripting clutter, the chances are that it won't include the website at all or at least not in a prominent position. All our websites are developed with external stylesheets and scripts which will be rewarded with improved search ranking positions.SEARCH ENGINE OPTMIZATION
We will develop copy and review suggested or supplied content to ensure that it has relevance to keyphrases that our research shows are likely to be entered into search engines by potential visitors, to give a new site its best possible organic search ranking position.VALIDATION AND ACCESSIBILITY
Every project is tested to check that its markup passes the W3C's validation test and meets their accessibility guidelines. This is to ensure that the website is accessible to all publishers and visitors and to comply with the Disabilites Discrimination Act.CROSS-BROWSER TESTING
Different browsers can render the same website differently. All our projects are tested against each of these different browsers to identify any styling issues.
